Preview
#7729a8
Family: Purple
Accessibility on this swatch:
Contrast vs white: 7.87:1 · vs black: 2.67:1
HEX
#7729a8
RGB
rgb(119, 41, 168)
RGBA
rgba(119, 41, 168, 1)
HSL
hsl(277, 61%, 41%)
HSV
hsv(277, 76%, 66%)
LAB
lab(34.67% 54.57 -53.24)
LCH
lch(34.67% 76.24 315.71)
OKLAB
oklab(0.4613 0.1202 -0.1511)
OKLCH
oklch(0.4613 0.1931 308.5)
XYZ
xyz(15.47, 8.34, 37.83)
CMYK
cmyk(29%, 76%, 0%, 34%)
CSS
color: #7729a8;
CSS variable
--color-7729a8: #7729a8;
SCSS
$color-7729a8: #7729a8;
Tailwind
violet-500
Export
:root {
--#7729a8-1: #7729a8;
}Imagination, luxury, and wisdom. Frequently used for premium, creative, and tech brands.
Usage examples: primary buttons, chart series, status badges, marketing gradients, and brand accents in the Purple family.