Preview
#73407d
Family: Purple
Accessibility on this swatch:
Contrast vs white: 7.61:1 · vs black: 2.76:1
HEX
#73407d
RGB
rgb(115, 64, 125)
RGBA
rgba(115, 64, 125, 1)
HSL
hsl(290, 32%, 37%)
HSV
hsv(290, 49%, 49%)
LAB
lab(35.58% 32.64 -25.57)
LCH
lch(35.58% 41.46 321.93)
OKLAB
oklab(0.4581 0.0867 -0.0706)
OKLCH
oklch(0.4581 0.1118 320.84)
XYZ
xyz(12.60, 8.79, 20.43)
CMYK
cmyk(8%, 49%, 0%, 51%)
CSS
color: #73407d;
CSS variable
--color-73407d: #73407d;
SCSS
$color-73407d: #73407d;
Tailwind
purple-600
Export
:root {
--#73407d-1: #73407d;
}Imagination, luxury, and wisdom. Frequently used for premium, creative, and tech brands.
Usage examples: primary buttons, chart series, status badges, marketing gradients, and brand accents in the Purple family.