Meta
SocialMeta's brand identity spans Facebook, Instagram, WhatsApp and Reality Labs with bold blues and gradients.
Uber · primary brand color
Uber uses #ffffff as a primary brand color. Uber black is bold, urban, and mobility-focused.
#FFFFFF
rgb(255, 255, 255)
HEX
#ffffff
RGB
rgb(255, 255, 255)
HSL
hsl(0, 0%, 100%)
CMYK
cmyk(0%, 0%, 0%, 0%)
Tints
Shades
Export
:root {
--uber-ffffff-1: #ffffff;
}The full Uber brand palette includes #000000, #ffffff, #276ef1, #06c167.
Meta's brand identity spans Facebook, Instagram, WhatsApp and Reality Labs with bold blues and gradients.
Facebook's iconic blue communicates trust and connection across the social network.
Instagram's gradient palette evokes creativity, youth, and visual storytelling.
Threads uses a minimal black-and-white system aligned with Instagram's text-first app.
WhatsApp green signals messaging, reliability, and global communication.
Messenger's gradient blue brand is built for friendly, instant conversations.