Meta
SocialMeta's brand identity spans Facebook, Instagram, WhatsApp and Reality Labs with bold blues and gradients.
Threads · primary brand color
Threads Hex Color #FFFFFF
Threads uses #ffffff as a primary brand color. Threads uses a minimal black-and-white system aligned with Instagram's text-first app.
#FFFFFF
rgb(255, 255, 255)
HEX
#ffffff
RGB
rgb(255, 255, 255)
HSL
hsl(0, 0%, 100%)
CMYK
cmyk(0%, 0%, 0%, 0%)
Tints and shades of #FFFFFF
Tints
Shades
Export
Developer code
:root {
--threads-ffffff-1: #ffffff;
}More Threads hex colors
The full Threads brand palette includes #000000, #ffffff, #8e8e8e, #f5f5f5.
Other brands using #ffffff
Facebook's iconic blue communicates trust and connection across the social network.
Instagram's gradient palette evokes creativity, youth, and visual storytelling.
WhatsApp green signals messaging, reliability, and global communication.
Messenger
SocialMessenger's gradient blue brand is built for friendly, instant conversations.
X (Twitter)
SocialX uses stark black-and-white branding with occasional sky accents from its Twitter heritage.
